Dennis Shah

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Establish very clear and consistent ways to indicate when a key result is in reality a high‐integrity commitment (described earlier) rather than a normal objective. In other words, for most key results, you may be shooting for that 0.7 score. But for a high‐integrity commitment, these are special, and it's more binary. You either delivered what you promised or you didn't.
Inspired: How to Create Tech Products Customers Love (Silicon Valley Product Group)
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