After announcing Spectacles in late September, Snapchat made it quite difficult to actually buy the sunglasses. The company used a vending machine, called a Snapbot, to sell the first runs of Spectacles. The Snapbot started in Venice and would announce its location twenty-four hours before it touched down. The Snapbot moved around California a lot, in Santa Monica, Pasadena, Brentwood, and Big Sur, but it also appeared in seemingly random places, like Route 66 in Catoosa, Oklahoma, the Grand Canyon, and Florida State University’s campus.
