How to Turn Down a Billion Dollars: The Snapchat Story
"In the grand tradition of Ben Mezrich's The Accidental Billionaires (2009)... an engaging look into a fascinating subculture of millions." —Booklist
"Breezy...How to Turn Down a Billion Dollars ably if uncritically chronicles the short history of a young company catering to young users, with a young chief executive, and reveals, intentionally or not,
The story of Snap Inc. is pretty simple even if it is true that many adults have a hard time understanding the app that made it famous. The abridged version is this: 1. Evan's friend came up with an idea; 2. The idea worked; 3. Everyone t ...more
“When everyone is tired and the night is over, who stays and helps out? Because those are your true friends. Those are the hard workers, the people that believe that working hard is the right thing to do.”
I didn't know I needed to read the story of Snapshot until I started reading this book and I am so happy I did- WOW.
I remember hearing about Snapchat from my friend and thinking- "UGH! Another social media app to learn and download". Once I got my tutorial I honestly wasted a g ...more
And more importantly book inspired me to take active measures to disconnect from facebook. ...more
Clinkle was called revolutionary, brilliant and was funded $30 million in seed by Peter Thiel, Richard Branson and other Silicon Valley big shots.
Snapchat was called weird, was a dud when it released, and people dismissed it as a stupid and silly app that no one used for more than an year. After an year Clinkle crashed and burned and Snapchat soared.
This book is about Snapchat, and this is a brilliant read into Social Networking. Th ...more
Evan Spiegel is difficult (I'd lean towards impossible) to like, and How to Turn Down a Billion Dollars makes that even clearer. The author, Billy Gallagher, shares his insider perspective on Snapchat (he knew Spiegel and others involved with the start-up in the early years at Stanford) and combines it with quotes from interviews, publicized documents (whether by choice or through hacks), and more to paint the picture of Sna ...more
Some parts of the book are engaging, some make you feel bored. Stories about Stanford student's activities and parties - I wanted to skip the chapt ...more
It starts with how a random idea of disappearing images labeled good for sexting was transformed into a safe haven for young generation to express freely. It also talks about how Snapchat being a Los Angeles based company takes its inspiration from Hollywood rather than Silicon valley to ensure there is entertainment quotient built into app. Additionally, we learn about Evan a Stanford student turned CEO ob ...more
Review: The author is a tech journalist hence the following book is meticulously researched, presented in a palatable flow and was true to the timelines. The author is an alumnus of Stanford has an insight had some sort of fanboy praise for Evan. So a lot of scandals of Snapchat were br ...more
The interesting part is probably the way they look at the product an ...more
I definitely recommend college students and business students to read this book. Th ...more
I think people need to shed the view of this app as a sexting app - it is so much more and represents the anti-social media that Instagram seems to represent. I guess I just wish that it was sold that way m ...more
As snapchat is a bit low key compared to other social media companies. This book gives a great introduction to how snapchat was founded, and the vision that Evan had. Not only that, but the journey on how snapchat which was initially perceived as a toy, and later turning into a full blown business is well explained. The main interesting part to me was the explanation on how initial users perceived and used snapchat, that set the stage for future plans. Overall, An interesting read!
The book is heavily biased in favor of founder Evan Spiegel who appears almost unable to do wrong. Many comparisons to Steve Jobs and very few recounted stories end up looking like anything other than a huge win for the former Stanford student turned founder of Snapchat.
Nonetheless, many interesting inside details into a notoriously opaque organiz ...more
The good: it's an interesting take on a platform that I personally didn't fully understand and now do (better). It illustrates Snap's evolution, its appeal, how it adds value to marketers and others, and other aspects hard to understand for people outside the core demographic. Informative enough. ...more
First 60-70 pages of the book are just for explaining the drama between some dudes in their 20-somethings, so it was a bit boring at the very beginning. The business part starts after this, so do not throw the book to the bin when ...more
He is an MBA candidate at Stanford's Graduate School of Business. Previously, he was a member of the investment team at Khosla Ventures and a writer at TechCrunch, which he joined as a Stanford sophomore, writing a profile of a po ...more