But during all of these product improvements, Twitter built precious few features to prevent or stop the abuse that had become commonplace on the platform. For example, the ability to report a tweet as abusive didn’t come until a full six years after the company’s founding, in 2013—and then only after Caroline Criado-Perez, a British woman who had successfully led a campaign to get Jane Austen onto the £10 note, was the target of an abuse campaign that generated fifty rape threats per hour.
