Let’s say you’re like me, a forty-two-year-old influencer who has become somewhat pigeonholed in terms of the kind of content that’s expected of you. You already have a blog, a Q&A show, and a daily vlog. While playing around on Snapchat, you realize that it could provide you with an interesting outlet where you could create a new narrative, a place to microvlog. It’s the place where you can talk about your coffee, show a picture of the colorful cereal aisle at your supermarket, and reveal that your favorite color marker is green.
