The plant manager’s best course of action, Powell concluded, would not be to try to change the minds of residents predisposed to resist. It would be to find a citizenry unlikely to resist. Based on interviews and questionnaires, Powell drew up a list of characteristics of the “least resistant personality profile”: • Longtime residents of small towns in the South or Midwest • High school educated only • Catholic • Uninvolved in social issues, and without a culture of activism • Involved in mining, farming, ranching (what Cerrell called “nature
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