Strategic incompetence for me meant making peace with those four things. Will they change over time? Maybe. I might be all about Snapchat in the future. For now, though, in order for me to go all in on things that matter, I had to choose to suck at a few that don’t. In some cases, choosing to ignore something will force you to come up with a system. Most people, including me, can’t fully retire from e-mail. It matters too much and represents one of the most common ways people communicate.
