Ian Pitchford

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When a gorilla named Harambe was shot dead at the Cincinnati Zoo that year after a child fell into his enclosure, the usual cycles of public displays of outrage online began as expected with inevitable competitive virtue signaling. At first, emotional and outraged people online blamed the child’s parents for the gorilla’s death, with some even petitioning to have the parents prosecuted for their neglect. But then a kind of giddy ironic mocking of the social media spectacle started to take over. The Harambe meme soon became the perfect parody of the sentimentality and absurd priorities of ...more
Kill All Normies: Online Culture Wars From 4Chan and Tumblr to Trump and the Alt-Right
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