Billingslea isn’t alone. Whether it’s a writer preparing to draft a story, an athlete prepping for competition, or a businessperson heading into a high-stakes presentation, great performers never just hope they’ll be on top of their game. Rather, they actively create the specific conditions that will elicit their personal best, priming themselves for performance. As we’ll learn in this chapter, these priming strategies are effective because of their specific components and consistent repetition. It’s this combination—developing the “right” routine for you and repeating it over and over
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