We think our management “gets” what we do as technologists. Just “read the code, man!” The software we live and breathe every day ought to seem obvious to anyone working in technology, right? But it is not. Technology managers hire the best people (hopefully), who solve very difficult problems. But they don’t “get” it all. I’ve always been surprised how grateful senior technical managers have been when I can explain some very basic modern ideas (e.g., what’s this NoSQL stuff all about, and why should I care?) to them in a nonthreatening and noncondescending way.