Implementing growth hacking across a company or even a department won’t happen overnight; so think about starting with a team working on just one product, and perhaps even just one important aspect of how it is being adopted, such as the sign-up page on your website. Or you could create a team to work on optimizing the company’s customer acquisition in a single channel, such as Facebook, or improving the readership of the company’s blog, or the performance of the company’s email marketing.
