Successfully closing a new hire, especially in a competitive market, requires a clear and compelling offer, presented the right way. It’s important that you: Make sure the candidate understands their future role at the company. Set clear expectations for the candidate’s first few months at the company. Make sure the candidate understands the financial aspects of the offer, especially any elements beyond the base salary. Bonuses and equity can be very difficult to understand, and candidates will appreciate any clarity you can provide.
