Pink argues that for people to feel intrinsically motivated, they must have three things: Autonomy The freedom to control how they do things and how they achieve goals. The goals might still be set by the company, but the staff are not micro-managed. They are able to make their own decisions on how to solve specific problems. Mastery The ability to regularly perform tasks that challenge them and are at the same time achievable. This contributes to a sense of ongoing mastery of their work. Purpose The knowledge of how their work contributes to the company’s goals. This can also mean believing
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