The first time that you try to stand in the snow it’s not only going to feel cold, it’s going to hurt. Even though it won’t hurt any more than, say, a 5-mile run, or hitting the gym to lift weights if you’re severely out of shape, the sense of fear that comes from the cold reaches down into some dark primordial core inside every one of us. The mere thought of it makes most people cringe. Your brain is probably screaming, “Hell no!” If you urge your friends to try it, their responses will resemble the various stages of grief: denial that it’s a good idea, anger that you even suggested it,
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