Mandelbrot ended up doing a great piece of science and identifying a much stronger and more fundamental idea—put simply, that there are some geometric shapes, which he called “fractals”, that are equally “rough” at all scales. No matter how close you look, they never get simpler, much as the section of a rocky coastline you can see at your feet looks just as jagged as the stretch you can see from space. This insight formed the core of his breakout 1975 book, Fractals.
