Santosh Singh

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Hindi films in the early years, pre-post-independence, have a strong dose of Urdu to the extent that poet Sahir Ludhianvi once caused controversy by asking why Hindi films were not certified as Urdu films as all of them were in Urdu anyway, observed Professor Harish Trivedi, who has looked at how the Hindi language has evolved in Hindi cimema1
Nawabs, Nudes, Noodles: India through 50 Years of Advertising
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