Jean-Pierre’s Kindle Notes & Highlights

Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams, by Jim Kalbach

What makes them purchase? What keeps them satisfied? These are the types of questions a CJM needs to address.

See Jean-Pierre’s notes & highlights

Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams

Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams

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