Gary’s Kindle Notes & Highlights

Pre-Suasion: A Revolutionary Way to Influence and Persuade, by Robert B. Cialdini

he did employ the trustworthiness-enhancing procedure of describing certain mistakes that management had made in the past.

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Pre-Suasion: A Revolutionary Way to Influence and Persuade

Pre-Suasion: A Revolutionary Way to Influence and Persuade

by Robert B. Cialdini

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