After Clinton survived the impeachment ordeal and emerged stronger and more popular, he looked for explanations. If hating Clinton was irrational, then so was loving him. It was the “Elvis principle,” the journalist concluded, that subliminal desire all Americans have for kings. JFK had Camelot; Reagan was Hollywood royalty; Clinton and Elvis (“the King” to his millions of fans) were “rags to riches” monarchs. The kind of kings Americans looked up to were men with a hard-to-explain sex appeal and a gentle hubris.