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Small Data: The Tiny Clues That Uncover Huge Trends, by Martin Lindstrom

There is, I knew, a direct correlation between the length of a shower and the size of the hole in a shampoo bottle.

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Small Data: The Tiny Clues That Uncover Huge Trends

Small Data: The Tiny Clues That Uncover Huge Trends

by Martin Lindstrom

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