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Fabio Escobar
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Small Data: The Tiny Clues That Uncover Huge Trends, by Martin Lindstrom

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Joseph Campbell once described as the greatest human transgression: namely, the sin of inadvertence—of not being alert, or altogether awake, to the world around us.
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Small Data: The Tiny Clues That Uncover Huge Trends
Small Data: The Tiny Clues That Uncover Huge Trends
by Martin Lindstrom
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