Heidi’s Kindle Notes & Highlights

Small Data: The Tiny Clues That Uncover Huge Trends, by Martin Lindstrom

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data—that is to say, the marriage of big data and small data—is a crucial ingredient of marketing survival

Heidi Chodorowicz

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See Heidi’s 13 notes & 14 highlights

Small Data: The Tiny Clues That Uncover Huge Trends

Small Data: The Tiny Clues That Uncover Huge Trends

by Martin Lindstrom

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