Writing about climate strategy, environmental journalist David Roberts cites a simple maxim: “If you want to move the center, you have to pull from one end.” Advocates in this mode stake out highly principled positions that at first seem unrealistic, and then they work to rally the public behind their viewpoint. Momentum-driven organizing does not limit itself to the political confines dictated by transactional negotiations at any given moment. Instead, it seeks to create possibilities that those maneuvering within the constraints of the system are unable to imagine. It aims to change the
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