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The calculation behind these sacrifices is both rational and practical: we believe, correctly, that higher education is the single most important gateway to opportunity in our society. We are willing to do just about anything to obtain a diploma because we expect that it will give us or our children the best possible chance for a good job, a good income, a good neighborhood, a good life. For anyone who looks at the value of a college degree in these pragmatic terms—and you can count me as one of them—the implicit purpose of higher education is to prepare students for their self-chosen careers
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Too many graduates cannot find a job in their field (31 percent, in one recent study by CareerBuilder);2 too many employers cannot fill good-paying jobs (35 percent, according to the Manpower Group),3 and too many employers report that the graduates they do hire are not equipped for their jobs.4 And I doubt I have to try very hard to convince you that costs are out of control, but here is one telling fact: the cost of a college degree has risen 538 percent since 1985.
the system has done to people, this runaway system that compares everyone against an average. Kids try to doctor their essay, they take internships they don’t believe in. Overseas they cheat on their SATs. One of the most common questions I get is how many hours of community service do I need to do to get into this or that college. What I always tell them is that the only path to a life of excellence is by understanding and developing your own unique individuality. Instead, too many parents and kids focus on hiding their individuality instead of developing it, all because they are trying to
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To transform the averagarian architecture of our existing system into a system that values the individual student requires that we adopt these three key concepts: • Grant credentials, not diplomas • Replace grades with competency • Let students determine their educational pathway
It does not matter how well prepared you might be for a job as a mechanical engineer, if you do not complete every requirement set by the university, you don’t get a diploma. Conversely, you could fulfill all the requirements for a computer science degree from an Ivy League college—and still not be equipped for a job as a computer programmer.
Some credentials can be obtained after a few classes or even one class, whereas some may take a year or longer. Credentialing offers a more flexible and finer-grained level of certification of your skills, abilities, and knowledge. Credentials can be combined (“stacked”) to create more advanced credentials.
With credentialing there are no undergraduate programs that compel you to pay exorbitant tuition to a single university for four years to earn the necessary seat-hours for a standardized degree. Instead, you can pursue as few or as many credentials as you need to prepare for the career you want.
credentials would be given if, and only if, you demonstrate competency in the relevant skills, abilities, and knowledge needed for that particular credential. Although the nature of competency will differ from field to field, competency-based evaluation will have three essential features.
The first is rather obvious: it should be pass/incomplete—either you have demonstrated the competency or you have not. Second, competency evaluations must be institution-agnostic. This means you should be able to acquire the necessary competency for a credential in whatever way you like.
right now under the current system. If you can acquire the competency online, on your own, or on the job, that’s great—you do not need to pay for a course. The third feature of competency-based evaluations of performance is that they should be professionally aligned. Obviously, that means professional organizations, as well as employers who will be hiring individuals with the credentials, should have some input into determining what constitutes competency for a particular profession-related credential.
right now under the current system. If you can acquire the competency online, on your own, or on the job, that’s great—you do not need to pay for a course. The third feature of competency-based evaluations of performance is that they should be professionally aligned. Obviously, that means professional organizations, as well as employers who will be hiring individuals with the credentials, should have some input into determining what constitutes competency for a particular profession-related credential.
The curriculum at WGU is entirely online, enabling students to move through material at their own pace. And though WGU grants degrees rather than credentials, students earn credit toward a degree by demonstrating competency, not by earning seat time in class. WGU also allows students to get credit for material they already know through competency exams without having to sit through an unnecessary course. Tuition at the school supports the notion of self-pacing: $6,000 covers as many courses as you can finish in two semesters of time.
WGU has a two-step process for defining competency in a particular subject. The first is the “Program Councils”—panels of industry and academic experts who, together, define what a graduate in that area should know and be able to do to succeed at a job. The second is the “Assessment Councils,” which consist of national experts who work to create competency exams that assess whether students have mastered the necessary material. Most important, WGU relies on industry-accepted assessments whenever possible rather than inventing its own.22 Since WGU graduates have demonstrated competency in their
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two additional features of the higher education system. First, students should have more educational options to choose from than the ones offered by any single university. Second, the credentialing process should be independent of any particular institution, so that students have the ability to stack their credentials, no matter how or where they earned them.
In this system, students should be able to take a course anywhere: online or in a classroom, at an employer’s training center or a local university. You could take a huge online course with thousands of students from all over the world, or get a local tutor to instruct you one-on-one, face-to-face. You could take an evening course once a week for six months, or an immersive two-week crash course. You could seek out high-intensity instructors who drive their students hard, or teachers who prefer to gently guide their students without pressing them. You could get all your credentials through
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if it is designed to support self-determination the entire educational system should encourage you to constantly re-assess what you like to do and what you might be good at, and give you a natural way to adjust your career plans as you go along according to what you learn about yourself and according to the changing job marketplace.
A self-determined, competency-based credentialing system is also more closely aligned with the principles of individuality. It fulfills the jaggedness principle, since it allows students to figure out what they like, what they are good at, and what is the best way to pursue these interests. It fulfills the context principle by evaluating students’ competency in a context as close as possible to the professional environment where they will actually perform. And it fulfills the pathways principle by allowing each student to learn at their own pace, and follow a sequence that is right for them.
adopting these concepts would help solve the conformity problem: instead of trying to be like everyone else, only better, students will strive to be the very best version of themselves. Instead of playing the game of averages to get into a high-ranked university, you strive for professional excellence.
a self-determined, competency-based credentialing system would also put us on a path to solve the problem of endlessly rising educational costs. In an individualized system, you pay for exactly the credentials you want and need—and nothing more. Instead of one institution locking you into paying four years of tuition, different institutions will compete to offer you the best possible credential at the lowest possible price.
Any student, at any moment, can see which credentials are valued by the companies they like, in geographic regions where they want to work, in industries where they want a career. They can compare costs, pathways, and difficulty of pursuing credentials and balance this with the potential salary and personal fit of various jobs.
businesses and organizations can be assured of job applicants who have the skills and knowledge necessary for the job, because they can specify any combination of credentials that are needed for a particular job, no matter how demanding or complex, and because they have input into the competencies required for any given set of credentials. Employers can directly influence the pool of available employees, since they could offer to pay candidates to get a rare or unfamiliar credential, or even a new set of credentials.
if we really want to revolutionize the higher education system and move toward this new approach to education, then we need the help of the business world. Universities are unlikely to change unless employers demand something different. As long as employers continue to demand diplomas and degrees, there’s little incentive for universities to change their system. This revolution in individualized education will only come once employers recognize how they will benefit from it and start to hire employees based on credentials, rather than diplomas, and based on employees’ demonstrated competency
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