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Rather than comparing people to a misguided ideal, they could have seen them—and valued them—for what they are: individuals. Instead, today most schools, workplaces, and scientific institutions continue to believe in the reality of Norma. They design their institutions and conduct their research around an arbitrary standard—the average—compelling us to compare ourselves and others to a phony ideal.
Galton carved up humankind into fourteen distinct classes, ranging from the “Imbeciles” in the lowest rank through the “Mediocre” in the middle ranks all the way up to the most “Eminent” members of the highest rank. This was a monumental shift in the meaning of average, transforming the notion of normality into mediocrity.
The Age of Average—a cultural era stretching from Quetelet’s invention of social physics in the 1840s until today—can be characterized by two assumptions unconsciously shared by almost every member of society: Quetelet’s idea of the average man and Galton’s idea of rank. We have all come to believe, like Quetelet, that the average is a reliable index of normality, particularly when it comes to physical health, mental health, personality, and economic status. We have also come to believe that an individual’s rank on narrow metrics of achievement can be used to judge their talent. These two
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It might seem that there is some fundamental difference between saying a person scored in the 90th percentile and saying that a person is an introverted type, but both ultimately require a comparison to an average score. These two approaches merely reflect an alternate interpretation of the same underlying mathematics—but share the same core conviction: individuality doesn’t matter.
Typing and ranking have come to seem so elementary, natural, and right that we are no longer conscious of the fact that every such judgment always erases the individuality of the person being judged. A century and a half after Quetelet—exactly as the poets and physicians of the nineteenth century feared—we have all become averagarians.
He argued that businesses should take away all planning, control, and decision making from the workers and hand it over to a new class of “planners” who would be responsible for overseeing the workers and determining the one best way to standardize an organization’s processes. Taylor adopted a recently invented term to describe this new role: “the manager.”
Personnel and human resources departments
management consulting industry

