Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)

by Jeb Blount

Prospects are getting burned out on impersonal, irrelevant (and often automated) prospecting e-mails. E-mail and social inboxes are being flooded with crap. Prospects are hungry for something different—a live, authentic human being.