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social selling is inextricably woven into the fabric of fanatical prospecting. Top performers know this, and that's why they are rapidly adopting social selling tactics for prospecting and are willing to pony up to pay for access.
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)
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