Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)

by Jeb Blount

Cuddy's research demonstrates that “power posing,” physically standing in a posture of confidence, even when you don't feel confident, impacts testosterone and cortisol levels in the brain, and that influences confidence.5