Swaminathan

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Starting with prospecting and all the way through the close, you must constantly be asking for what you want. Otherwise your deals tend to stall and die or you never get into the door in the first place. There are three steps to asking: Ask with confidence and assume you will get what you want. Shut up. Be prepared to deal with reflex responses, brush-offs, and objections.
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)
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