Here is an example of an e-mail to a COO of a bank. It leverages the four-step framework: Subject: COO—The Toughest Job in the Bank Lawrence, Ernst & Young recently reported that the COO has the toughest role in the C-suite. The COOs I work with tell me that the increasing complexity of the banking environment has made their job harder and more stressful than ever. My team and I help COOs like you reduce complexity and stress with strategies to optimize growth and profit, mitigate credit risk, allocate resources effectively, and minimize regulatory surprises. While I don't know if we are a
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