Katerina Trajchevska

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A proactive and inexpensive method that requires no creativity is giving away as many bags with your company’s name on it as possible. Most attendees travel with armloads of pamphlets, catalogs, flyers, and giveaways. Stopping each to offer them a bag to put it in gets them talking to you but, more important, gets your name displayed all over the conference area.
Traction: How Any Startup Can Achieve Explosive Customer Growth
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