Derek Taylor

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In our ads, we place these Enquirer Interrupts to grab our prospects’ attention and send them to our squeeze pages, our frontend offers, and our bait. Remember that just because you’ve identified who your dream prospects are and where they are, your job isn’t done. You still need to grab their attention and get them to click over to your website. You do that through these interrupt-style ads.
DotCom Secrets: The Underground Playbook for Growing Your Company Online
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