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The Reluctant Hero: This is my personal identity now, and typically the one that I try to share with my audiences. This is the humble hero who doesn’t really want the spotlight or any fuss made over his discoveries. But he knows the information or the secrets he has are so important that he must overcome his shyness and share them with the world. There’s a moral duty that compels him to share all he knows. Many of you may feel this way naturally. The spotlight is uncomfortable, but you know you need to be there. If that’s you, the reluctant hero is the perfect identity for you. Play the part.
DotCom Secrets: The Underground Playbook for Growing Your Company Online
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