Outside the United States, it came to be known as “neoliberalism.” As an ideology, it meant that not just the market, but capitalism (I must continually remind the reader that these are not the same thing) became the organizing principle of almost everything. We were all to think of ourselves as tiny corporations, organized around that same relationship of investor and executive: between the cold, calculating math of the banker, and the warrior who, indebted, has abandoned any sense of personal honor and turned himself into a kind of disgraced machine.
Important note! Neoliberalism is clearly a term thrown around often. From how I understand it, neoliberalism is the ideology of favoring price signals to allocate resources once all market failures are removed (i.e., assymetric information, rent-seeking from market concentration, externalities, etc.)
