Nathan Furr and Jeff Dyer state in their new book, The Innovator’s Method: Bringing the Lean Start-up into Your Organization: “Don’t try to scale it until you nail it.” Why Important? Dependencies or Prerequisites • Keeps processes aligned with rapidly changing externalities • Maximizes value capture • Faster to market (MVP) • Risk taking provides an edge and faster learning • Measurement and tracking of experiments • Cultural acceptance (failure=experience)
