LinkedIn founder Reid Hoffman has said, “If you’re not embarrassed by the product when you launch, you’ve launched too late.” These days, product development cycles are measured not in months or quarters, but in hours or days. The Lean Startup movement, with its paradigm of constant iteration/experimentation, began on the Toyota car production line in the 1970s, moved to the Internet in the 1990s, and is today showing that it is applicable to almost any type of business.
