Have you ever taken the time to tell your friends about a product, review it, tweet or Facebook about it? I’m not talking about lashing out on Twitter with a complaint for a quick customer service response, but rather taking the time to leave an unsolicited compliment for a product or service you love. Or how about sharing the story behind a brand and why you care about it with your circle of friends? Sure, it’s easy to surface this kind of product love with social media now, but what drew out these public displays of love in the first place?
