Searching for the outstanding feature helps you focus on the face as you may never have done before. Most people never really look at the person when they are meeting them. So the feature is more about directing your focus on the face and making a connection. I have done a demonstration where I have learned over a hundred names in half an hour using this method. When you meet a hundred people, you use many of the same features, but amazingly, there is never any confusion. Go to Facebook to practice this method, there are millions of faces to choose from.
