Alok Kejriwal

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True, the M-1 Abrams gets a mere third of a mile per gallon, but there are only 58 tanks in an MEF. In contrast, there are over 1,000 trucks and over 1,300 of the now-famous HMMWVs, or Humvees. Even during combat, trucks were burning eight times as much fuel as the tanks.
How to Measure Anything: Finding the Value of Intangibles in Business
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