Sharp-eyed observers noticed that the announcement came with a title downgrade—while Morhaime had been CEO and president, Brack was just president. The press materials announcing Brack’s appointment also noted that Allen Adham and longtime producer Ray Gresko (back from his rage-quit-turned-sabbatical) were joining Blizzard’s executive team. Left unacknowledged was that Blizzard no longer had its own CEO.

