Yet the accolades were breathless. “Pardo didn’t invent this kind of game, he merely perfected it,” the magazine gushed. Although the Time article wasn’t Pardo’s doing, Blizzard staff groused about how he had been portrayed. This was a company that tried hard to avoid glamorizing their developers—that would stamp “Design by Blizzard Entertainment” atop the credits of every game as a way of showing that everyone at the company had contributed. Adham and Morhaime had always preached that Blizzard had no rock stars, yet Pardo was becoming an industry celebrity.
