Nothing is more intoxicating than a sense of power: the demagogue who can sway crowds, the journalist who can push up the sales of his paper to the two-million mark, the playwright who can plunge an audience into an orgy of facile emotion, the parliamentary candidate who is carried to the top of the poll on a flood of meaningless rhetoric, the ranting preacher, the advertising salesman of material or spiritual commodities, are all playing perilously and irresponsibly with the power of words, and are equally dangerous whether they are cynically unscrupulous or (as frequently happens) have
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