Essentialism: The Disciplined Pursuit of Less

by Greg McKeown

THE IDEA THAT “YOU CAN HAVE IT ALL” The idea that we can have it all and do it all is not new. This myth has been peddled for so long, I believe virtually everyone alive today is infected with it. It is sold in advertising. It is championed in corporations. It is embedded in job descriptions that provide huge lists of required skills and experience as standard. It is embedded in university applications that require dozens of extracurricular activities. What is new is how especially damaging this myth is today, in a time when choice and expectations have increased exponentially. It results in stressed people trying to cram yet more activities into their already overscheduled lives. It creates corporate environments that talk about work/life balance but still expect their employees to be on their smart phones 24/7/365. It leads to staff meetings where as many as ten “top priorities” are discussed with no sense of irony at all.