If you want a lovable building, a strategic decision needs to be made right at the beginning. The design and construction can fruitfully take either the High Road or Low Road, toward beloved permanence or toward beloved disposability. The High Road requires Structure built to last and some areas of very high finish indeed, particularly with the Skin and at least some interiors, to set a high standard for future work. The major threat to an urban High Road building over time is shifting real-estate values, so either a financial endowment or great public esteem is needed to protect the property.

