Liisa Aavik

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Unfortunately, uninformed optimism doesn’t last long. As you learn more about the reality of what it takes to change, positive emotions can quickly sour. The second stage of change, informed pessimism, is characterized by a shift to a negative emotional state. At this point, the benefits don’t seem as real, important, or immediate, and the costs of the change are apparent. You start to question if the change is really worth the effort and begin to look for reasons to abandon the effort. If that’s not bad enough, things get worse.
The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months
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