A 12 week plan is powerful. It allows you to focus on what’s important now. Remember that the 12 week plan is not part of an annual plan; that’s old annualized thinking. Twelve weeks is long enough to get things done, and yet is short enough to create and maintain a sense of urgency. For top performers, 12 week plans provide a step-by-step road map that eliminates diffusion and delays, and demands immediate action.
