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The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, by Robert W. Bly

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Not one of the Fortune 1000 companies even comes close to our rate of growth. And no wonder. Computers are the hottest product of the 1980s, with no end to demand in sight.
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The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells
by Robert W. Bly
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