Unsurprisingly, there is a rigorous integrity within the All Blacks camp, an almost total accountability. ‘When deeds speak,’ says Wayne Smith, ‘words are nothing.’ If someone says they’ll do something, you can be sure they will do it. If they say they’ll be somewhere, they will be there. In fact, they work to Lombardi’s rule: if you’re not early for a meeting, you’re late. Many set their watches ten minutes fast. No one is late for the bus. No one wants to let anyone down. It gets the job done. If integrity is a central leadership tool and everyone in a team does exactly what they say they
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