Amalia P.’s Kindle Notes & Highlights

Contagious: Why Things Catch On, by Jonah Berger

Why does it matter if particular thoughts or ideas are top of mind? Because accessible thoughts and ideas lead to action.

See Amalia P.’s 3 notes & 23 highlights

Contagious: Why Things Catch On

Contagious: Why Things Catch On

by Jonah Berger

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