Bennett’s Kindle Notes & Highlights

Contagious: Why Things Catch On, by Jonah Berger

Game mechanics help generate social currency because doing well makes us look good.

See Bennett’s 99 highlights

Contagious: Why Things Catch On

Contagious: Why Things Catch On

by Jonah Berger

Rate this book

Clear rating

1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars